We are Serdar Properties a growing company looking for a results-driven Media Buyer / Paid Advertising Specialist to plan, manage, and optimize paid advertising campaigns across multiple digital platforms, including Meta (Facebook & Instagram), Google Ads, TikTok, and other relevant channels.
The ideal candidate has strong hands-on experience running performance campaigns, understands platform algorithms, and can optimize budgets to achieve measurable results.
Key Responsibilities:
- Plan, launch, and manage paid advertising campaigns across Meta, Google, TikTok, and other platforms
- Conduct audience research and apply effective targeting strategies
- Optimize campaigns to improve performance, reduce cost per result, and increase conversions
- Perform A/B testing on creatives, copy, audiences, and placements
- Monitor KPIs and prepare clear performance reports with insights and recommendations
- Manage budgets efficiently across platforms
- Stay updated on platform policies, trends, and best practices
- Work closely with creative and marketing teams to develop high-performing ad concepts
Requirements:
- Minimum 2 years of experience as a Media Buyer or Paid Ads Specialist
- Proven experience running campaigns across Meta, Google Ads, and TikTok
- Strong understanding of campaign structure, tracking, and optimization strategies
- Ability to analyze data and make data-driven decisions
- Experience managing and scaling campaigns with consistent performance
- Excellent communication and reporting skills
- Familiarity with advertising policies and compliance across platforms
Preferred:
- Experience managing campaigns in the UAE or International market
- Ability to work independently and manage multiple campaigns simultaneously
Job Type: Full-time
Pay: AED3,000.00 - AED5,000.00 per month
